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Building context in Claude

Every AI tool needs context to give you a useful answer. Without it, you get generic responses that miss the mark. With it, you get outputs that feel like they were written by someone who knows your job. In Claude, “context” is everything the model is working from when it responds to you. This includes what you typed, what you uploaded, any saved preferences, and any connected tools or data sources.
Think of context like briefing a new colleague. The more relevant background you share, the better their work will be.
This page will show you how to:

Add context

Upload files and paste content into your chats

Use Projects

Organise your work with reusable context

Connect tools

Pull from Google Drive, Slack, and other platforms

Extend thinking

Let Claude reason through complex problems

Why context changes everything

When you ask Claude a question without context, it responds using only what it was trained on. That is useful for general knowledge, but not for your specific work. When you add context, Claude shifts from a general assistant to one that understands your documents, your tone, your data, and your goals. The difference between a generic answer and a tailored one almost always comes down to how much relevant context you provided.

Without context

“Write me a project update.” Claude gives you a generic template with placeholder text. You spend 15 minutes rewriting it.

With context

“Write me a project update based on the attached status report. Use a professional tone and keep it under 200 words.” Claude gives you a draft that references your actual milestones, risks, and next steps.
The quality of your output is directly tied to the quality of your input. Start every task by asking yourself: what does Claude need to know to do this well?

The four building blocks of context

Anthropic (the company behind Claude) describes effective AI systems as having four core components. These same building blocks apply to how you set up your Claude workspace for better results.

The model

Claude’s underlying reasoning ability. You choose how deeply it thinks about your task.

Knowledge

The documents, files, and data you give Claude access to.

Tools

Connected platforms like Google Drive, Slack, and web search that Claude can pull from.

Instructions

Your prompt, saved preferences, and Project instructions that guide Claude’s behaviour.
Each section below walks you through how to use these building blocks inside Claude.

Adding files and content to your chat

The most direct way to give Claude context is to add it right into your conversation. You can upload files, paste text, or share images for Claude to work with.

What you can upload

VariableDetails
Supported formatsPDF, Word (.docx), Excel (.xlsx, .csv), PowerPoint (.pptx), plain text (.txt), images (JPEG, PNG), code files
File sizeUp to 30 MB per file for most formats
How manyMultiple files per conversation
What Claude does with themReads, analyses, summarises, extracts data, answers questions about the content

How to add files

Click the paperclip icon in the chat input, or drag and drop files directly into the conversation. Claude will confirm what it received and you can start asking questions about it straight away.
For best results, upload clean and well-structured files. A clearly labelled spreadsheet will give you better analysis than a messy one with merged cells and hidden tabs.

Projects

A Project in Claude is an organised workspace for a specific goal or topic. You can add files and documents that Claude will reference across all conversations in that project, so you do not need to re-upload them each time. You can also set custom instructions to guide how Claude responds, and share the project with teammates to collaborate.

Three types of Projects

Your Projects

Projects you create and own. Full control over content, settings, and sharing.

Team Projects

Shared workspaces where your whole team can contribute. Everyone sees the same files, instructions, and chat history.

Shared With You

Projects others have invited you into. You can chat and contribute, but the owner controls the setup and permissions.

Setting up a Project

  1. Click “Projects” in the sidebar, then select “Create Project.”
  2. Give it a name and description so Claude understands the purpose.
  3. Upload your reference files. These stay available across every conversation inside the project.
  4. Add custom instructions. Tell Claude about your preferred tone, format, audience, or any rules it should follow.
Claude Projects Pn
Start with one Project for your most common task. For example, a “Weekly Reports” project with your templates, brand guidelines, and past examples. Claude will reference these automatically every time you start a new chat inside that project.

Custom instructions (your saved preferences)

Custom instructions let you set preferences that Claude remembers across conversations. Instead of repeating “keep it under 200 words” or “use Australian English” every time, you save it once and Claude applies it automatically.

What to include in your instructions

Tone and style

“Write in a professional but approachable tone. Use Australian English spelling.”

Format preferences

“Default to short paragraphs. Use bullet points only when listing more than three items.”
To set this up, go to Settings and look for the custom instructions or style preferences section. Write 2 to 3 clear sentences about how you want Claude to respond.

Connectors

Give Claude access to the content you already have in Google Drive, Slack, Microsoft 365, and other platforms. Instead of copying and pasting documents or summarising emails manually, Claude pulls from the platform directly. Connect once through settings, grant permissions, then Claude can search and retrieve content when you need it. Ask Claude to “find the Q3 report in my Drive” or “search Slack for conversations about the product launch” and it happens automatically.

When to use them

Documents

Analyse documents in Google Drive without downloading them first.

Messages

Summarise email threads or Slack discussions in seconds.

Live data

Reference recent meetings, calendar events, or content that updates regularly.
Claude Connectors Pn
Connectors are available on Pro and Team plans. Your IT administrator may need to approve access depending on your organisation’s security policies.

Research

The Research tool is Claude’s dedicated mode for comprehensive investigation. Research takes your prompt and runs multiple searches, synthesises findings, analyses patterns, and delivers a structured report. With this tool, Claude will read through hundreds of websites, often spending around 5 to 30 minutes of thinking time to respond to your request.

When to use it

Good fit

In-depth competitive or market research. Understanding complex policy or regulatory changes. Deep-diving into unfamiliar technical topics. Exploring complex issues from multiple angles.

Not the best fit

Quick factual lookups. Simple questions with straightforward answers. Tasks where you already have all the information you need.
You can trigger both Research and Extended thinking to work at the same time. This can often yield more in-depth results than using Research mode by itself.
Claude Research Pn

Extended thinking

Extended thinking is a feature that lets Claude spend more time reasoning through a problem before responding. For simple questions, Claude responds quickly. For complex analysis, planning, or problem-solving, turning on extended thinking tells Claude to work through the problem step by step before giving you an answer.

When to turn it on

Use extended thinking when you need Claude to work through something complex, such as analysing a long document, comparing multiple options, planning a project, or solving a multi-step problem. For everyday questions and quick tasks, you do not need it.
Think of extended thinking as asking a colleague to “take their time and think this through properly” rather than giving you the first answer that comes to mind.

Creating resources with Claude

Within Claude, you have the ability to export information in a variety of file formats. By simply asking Claude to create a document, spreadsheet, or presentation, it will generate a downloadable file that is ready to be used straight away. To enable this, visit Settings, then Capabilities, and enable Code execution and file creation.
Claude Creating Resources With Claude Pn

File types Claude can produce

Word files

Formatted documents including reports, proposals, guides, and other written content. Claude outputs a standardised layout, so you will need to manually adjust if you need a more specific design.

PowerPoint files

Slide decks with organised content, readable layouts, and decent creative controls. Claude can build initial drafts for you to refine.

Excel files

Spreadsheets with working formulas, charts, and clear formatting. This is where Claude is particularly strong. Great for financial models, data dashboards, and analysis templates.

Structured exports

For developers, you can build JSON, XML, or other formats for technical workflows and system integrations.

Claude for data analysis

Claude is very strong with data analysis, being able to run calculations and scripts to collect insights from your data. This is a direct result of Claude’s strength in software development and coding tasks.

The Excel Add-on

Claude can be added directly into Excel as an easy-to-use assistant that helps you understand, clean, and analyse spreadsheets. Once you have this set up, prompt Claude like you would in a normal chat. While this software is still in beta, you can summarise data, gather insights, create pivot tables, and add in formulas, rows, and columns.
Claude For Data Analytics Pn

Uploading Excel or CSV files into Claude chats

After enabling “Code execution and file creation” in Settings, you will be able to upload both Excel and CSV files. This allows Claude to inspect your data, run code, generate insights, and build visualisations.

Explore

Gather insights, spot trends, and create visualisations from your data.

Get feedback

Ask Claude to review your workbook formulas and setup.

Clean data

Use Claude to analyse and clean your dataset before further work.

Limitations of Claude with Excel

Claude can read your spreadsheet, but it cannot use advanced Excel features like macros, automated scripts, or special formatting rules. Big workbooks may cause Claude to reach its memory limits in a given chat, so keep your files as small and organised as possible. Despite Claude being one of the leading models for data analysis, it can still make mistakes. Break complex requests into smaller prompts, and do not overload Claude with too many instructions at once.

Quick checkpoint (you are done when…)

Add context

You uploaded a file or pasted content into a Claude chat

Use Projects

You can explain what a Project is and when to use one

Connect tools

You understand how Connectors give Claude access to your platforms

Extend thinking

You know when to turn on Extended thinking or Research for deeper analysis

Ready to practice?

Complete the mini challenge by building a prompt with real context